How to Conquer America: A Mostly True History of Yogurt

Feb 5 - 28, 2027 Kilstrom Theatre Arlene is a pro at controlling the narrative. As an ambitious research assistant in 1975, she created the ad campaign that transformed yogurt from a strange foreign laxative into a lucrative American phenomenon. It would be a success story for the ages—it would—if only her dead dad could stay on script. Can Arlene wrangle this victory lap back on course, or will her father unravel the story she’s written for herself? How to Conquer America: A Mostly True History of Yogurt wrestles with culture, family, and identity in a heartfelt, dairy-filled take on the American Dream. For the best deal on tickets, select a preview performance! During previews, the creative team is actively working on the show and adjustments are being made. Audience response is integral to this process!